You may have already been exposed to the effortlessly chic aesthetic that has made its way to becoming a nationally acclaimed trend. Popularized by Tik Toker Lex Nicoleta, the term Coastal Grandma is more than just an aesthetic, it’s a lifestyle. Imagine a day at Hotel Effie with effortlessly chic, breezy chambray button downs, straw hats, bountiful gardens, freshly picked bouquets of flowers, a glass of Sauvignon Blanc, a spa treatment and a recipe book in sight. This is what the life of a Coastal Grandma entails.
For millennials looking to ignite their coastal grandma lifestyle, there’s no better place to look at than Hotel Effie at The Sandestin Beach and Golf Resort.
What You Will Find
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A true testament to the Coastal Grandma lifestyle, Hotel Effie was named after owner Tom Becnel’s grandmother. Hotel Effie exemplifies all the charm and personality of its namesake. Maintaining its effortlessly chic and modern charm, all while embracing the true comfort of southern hospitality, Hotel Effie is best described as the ultimate hostess.
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No Coastal Grandma would invite her guests into her home without displaying true hospitality. As any Southern hostess would, upon entry to Hotel Effie, guests will be greeted by the aroma of freshly baked chocolate chip cookies and receive a complimentary southern style sweet tea.
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Although the hotel is named after a grandma, make no mistake – Hotel Effie’s refined southern taste, feminine charm, savvy social grace and authenticity exudes characteristics of Coastal Grandmas that appeal to Millennials and Gen-Zs alike.
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Located at the forefront of the Emerald Coast, home to turquoise blue waters and white quartz-filled sand, Coastal Grandmas can throw on their breezy blouses and bucket hats and spend an afternoon at the hotel’s private beach which makes it perfect for a Coastal Grandma’s serene sanctuary.
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Hotel Effie understands that no Coastal Grandma would dare have a standard hotel meal, which is why guests are invited to enjoy their four culinary concepts by 6x James Beard winner Chef Hugh Acheson.
Spa Time
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Additionally, as effortless as the lifestyle may be, coastal grandmas need their fair share of relaxation. Spa Lilliana is a serene utopia dedicated to well-being and self-care treatments on the second floor of Hotel Effie. Spa Lilliana invites Coastal Grandmas to trade in their straw hats and breezy blouses for a robe and pampering.
Pool Time
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From Hotel Effie’s signature rooftop pool that boasts views of the Emerald Coast, to their state-of-the-art fitness center, to their specially curated on-property experiences, no life of a Coastal Grandma should ever be dull, which is why guests are encouraged to explore everything Hotel Effie has to offer.
